Michael Bennett Cohn

Michael Bennett Cohn was head of digital product and revenue operations at Condé Nast, where he created the company's first dynamic system for digital audience cross-pollination. At a traditional boutique ad agency, he founded and ran the digital media buying team, during which time he planned and executed the digital ad campaign that launched the first Amazon Kindle. At Federated Media, where he was the first head of east coast operations, he developed and managed conversational marketing campaigns for top clients including Dell, American Express, and Kraft. He also has a master's degree in cinema-television from the University of Southern California. He lives in Brooklyn.

Michael Bennett Cohn

How to save the Oscars with blockchain technology

The chaos around the mistaken announcement of La La Land as winner of Best Picture will surely make the 2017 Oscars go down as one of the most embarrassing events in the history of the Academy. Let's examine whether the problem could have been prevented using a blockchain - a distributed database that can contain encrypted data and code.

Can an open source datacenter be as efficient as recycling in Sweden?

Sweden is good at recycling. So good, in fact, that only 1 percent of the country’s waste ends up in a landfill. Interestingly, Sweden’s efficient use of waste is a good analog for various efficiencies of a hyperscale datacenter.

Is your datacenter ready for Amazon Alexa and Google Assistant?

Consumer-facing talking assistants like Amazon Alexa and Google Assistant will lead to an M2M-dominated internet, and unprecedented fluctuations in workload. With the rise of this voice-powered Interent of Things (IoT), telcos must be ready for efficient resource allocation with software-defined infrastructure.

Why you need to fight shadow IT to master the digital economy

Historically, in every economic system, it’s been easy to tell who the boss is. They are the one who controls the resources. The pharaoh controlled the granaries, the noble controlled the land where the serfs toiled, and the industrialist owned the machines clanking away in the 19th-century factory.

How to make the Death Star indestructible with hyperscale

As the present looks more like the future, Star Wars looks more like the past. What it needs is to embrace platforms, blockchain and software-defined infrastructure, among other cloud technologies. [WARNING: MASSIVE SPOILER ALERT]

Why Westworld's vision of the future needs more cloud

Do the writers of Westworld, HBO's hit sci-fi TV show, take into consideration all the changes that the world of technology is currently going through, for example, the cloud, industry 4.0, the Internet of Things (IoT), software-defined infrastructure, and data-centric security? Well, yes and no. Let’s discuss.

The 12 days of hyperscale - a holiday cloud chorus

Check out our version of the 12 Days of Christmas as sung by the cheerful CEO of an enterprise whose CIO has enthusiastically adopted hyperscale cloud.

How to make Marvin the Paranoid Android happier with hyperscale

The great flaw of Marvin the Paranoid Android from The Hitchiker's Guide to the Galaxy is that he was designed as a piece of hardware instead of as a platform.  If he had been networked and built with software-defined infrastructure - if he had access to hyperscale datacenters - he wouldn't have had to be so depressed.